May 14, 2012

Digitization : The Future.

I mentioned in my previous post, that DTH as a technology is outdated and slow. The idea behind the DTH Technology was to provide T.V. entertainment to people staying in remote locations, using a geocentric satellite. But look at it today, a full fledged business for so many companies who claim DTH to be better than cable. Well, it used to be better, when cable T.V. used copper cables to transmit the data. The clarity was pathetic, and it made perfect sense for a better technology to take over. But today, most of the countries already have, or are replacing the old copper connections to fiber optics. The transmission speed gets a boost, and the clarity delivered ranges all the way from normal to full HD (1080p), depending upon the customers requirement. This technology of using high speed cables, is called Digitization of cable. It enables two way communication for fully interactive services, like games in which one will compete with his friend next door. Education programmes for children to learn the basics of various subjects. True VOD, with a choice of hundreds of videos. I know it seems impossible, but the 1st world countries have already implemented it, and it delivers what it promises. Specialized foreign channels like a golf or a gardening channel will be available to the local viewers. Currently the cost of launching such a channel through DTH is extremely high as the channel will have specific viewers and the satellite transmission costs are very high. This barrier will not be faced in the digitized cable technology because foreign media companies will have an option to launch the channel in a specific zone first, secondly they will not incur satellite transmission costs.
The points I have mentioned above prove Digitization to be the future of old cable tech and DTH. Looking forward to a fast, HD, interactive future with the dawn of Digitization.

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